Naytra is a machine learning model representation of how a consumer makes decisions about the relevance of marketing messages to them.
Naytra: The future of personalized marketing
Today’s marketing technologies continue to fail in achieving 1-1 consumer relevance. Brands are spending a great deal of money to reach the wrong person at the wrong time with the wrong message. The Naytra Paradigm is a vision to solve the problem of relevance and create a new future for personalized marketing.